Can you believe it’s new iPhone week already?
Apple’s “Rise and Surprise” event is just a few days away on Wednesday, September 9, at 10 am PT. The company is set to unveil the foldable iPhone Ultra and new iPhone 18 Pro and iPhone 18 Pro Max, among other new hardware products.
The interesting new color for the Pro phones this year is rumored to be a dark cherry red finish.
As a cosmic orange admirer, I can’t say I’ve had the same excitement for the burgundy hue, as rumored. However, this AI-generated mock video ad shows off how good it could actually look.
Also, AI video generation is getting really good. Extra kudos for the creator clearly labeling the mock video ad as AI-generated and not trying to pass it off as a leak. It’s a fun creation, and I hope the new color looks just as good in the real world.
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Zac Hall is a Senior Editor, covering Apple, apps, and AI. He joined 9to5Mac in 2013.
